Jason Shugg joins Initiative Melbourne from Lonely Planet
Intiative has tempted The Lonely Planet’s global strategy director Jason Shugg over…
Ex-Denton collaborator Anita Jacoby to head ITV Studios
Former Zapruder’s Other Films exec Anita Jacoby has landed the role as…
Qantas looks to 'next generation' loyalty with card launch
Qantas frequent flyer members will start receiving their “next generation” card tomorrow…
Industry calls for 'cash for tweet' code
A code of practice to help marketers and celebrities wade through the…
Industry calls for 'cash for tweet' code
A code of practice to help marketers and celebrities wade through the…
We don't need another slogan
Tongue's Jonathan Pease takes a look at the 2013 election slogans. Who's…
MediaCom loses $70m NSW Gov media account
NSW Government has appointed UM as its new media buying agency following…
DJs gets competitive with e-tail updates
David Jones’ new shoppable videos have digital experts excited, but the retailer’s…
Jim Beam can receives first redesign in 10 years
Iconic bourbon brand, Jim Beam, is releasing its first full packaging redesign…
Citibank goes interactive in the streets
Citibank has launched an outdoor campaign in Sydney and is coaxing consumers…
DDB launches ads for mundane objects
DDB has kicked off its 2014 graduate program with a challenge to…
Mitchells on top as MediaCom dispute RECMA revisions
MediaCom is disputing new RECMA figures after the research company revised its…
ArdentDigital grows its team
Digital agency ArdentDigital has made five new appointments, including three newly-created senior…
Nike makes a splash to launch new ‘FlyKnit’ trainer
We take a look behind the scenes at how Nike partnered with…
Nobby’s Recipe to Riches debuts ‚Äì and just makes top 20
David Nobay’s new TV show, Recipe to Riches, premiered on Ten last…
Megan Foster hands over Myer marketing gig
Updated: An internal review has seen Myer’s top marketing role expanded with…
Baker's dozen for City of Sydney ad pitch
EXCLUSIVE: Thirteen agencies will battle it out for the City of Sydney’s…
What does the new Gmail mean for marketers?
Don't be afraid of Gmail's new 'promotions' tab says Responsys' Simon O'Day…
Medibank to cure medical surfers
One in five Australians have misdiagnosed their illnesses, but stress inducing incorrect…
Someone tell Fairfax to check the pre-roll
Just because Fairfax posts a video in a story about Labor's latest…
Wrigley says ‘hello’ to new campaign by DDB
DDB Sydney is behind a new campaign for Wrigley’s Eclipse hard-pressed mints.
K-Rudd woos Aussie expats
The Labor Party’s advertising dollars have stretched offshore, with Kevin Rudd again…
Choice looks at cash for tweet debate
Consumer advocacy group Choice is taking aim at sponsored tweets, calling for…
The importance of logos, and why some should have been crowdsourced
Alec Lynch takes a look at logos - some that work well,…
UM Melbourne merges with Coles media shop
IPG Mediabrands has merged two of its Melbourne based agencies, UM and…
Ikea gets tactical with satirical election kitchens
Swedish homeware purveyors Ikea have launched a satirical and topical campaign around…
Actor Dan MacPherson signs with Octagon
Sports and entertainment marketing agency Octagon has won a new client in…
Seven Group posts ‘record’ result as profits skyrocket
Seven Group Holdings (SGH) this morning announced that net profit for the…
CAMPAIGN LESSONS: Winning for the Whitsundays
Tourism and Events Queensland wanted a campaign that would win back tourists…
Ten suffers Monday night dip as ABC rallies
Channel Ten’s daily share plunged to just 11.8% as an 80s themed…
Mobile Hub – Observations from 'Deconstructing Mobile' APAC forum
This month we take a look at Mobile Marketing Association’s two day…
Digital first for Elle Australia
One month before the first issue of magazine Elle Australia goes on…
Bauer motoring mastheads move to Melbourne, new managing editor hired
Bauer Media has confirmed its motoring titles ‚Äì Wheels, Motor, Street Machine,…
John Lewis' shop of the future vision
UK department store John Lewis says its “to-do list is as long…
Seven Group Holdings appoints new CFO
Seven Group Holdings has announced the appointment of Richard Richards as its…
Paid parental leave, what’s all the fuss about?
Jen Dobbie of SheSays Sydney discusses the furore surrounding the proposed parental…
