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B&T > Advertising > AustralianSuper Puts Agency Roster Under Review
AdvertisingMedia

AustralianSuper Puts Agency Roster Under Review

Staff Writers
Published on: 19th April 2018 at 11:59 AM
Staff Writers
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AustralianSuper could have a new-look agency roster in the coming weeks, with the surperannuation fund currently reviewing them.

A spokesperson for AustralianSuper told B&T: “We are currently in the final stages of a review of AustralianSuper’s agencies.”

The spokesperson said the review is likely to be completed by the end of April.

Carat currently handles the media account for AustralianSuper, having extended its contract with the super fund in 2016.

However, it’s unclear which agencies fill up the rest of AustralianSuper’s roster, with the brand having only released a video ad in February.

https://www.youtube.com/watch?v=rkcE3hUZ1WA

The Shannon Company has been linked with doing brand work for AustralianSuper in the past.

 

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TAGGED: australiansuper, Carat
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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