B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Nine
  • Cairns Crocodiles
  • Seven
  • Federal Election
  • AI
  • AFL
  • Married At First Sight
  • NRL
  • Pinterest
  • News Corp
  • Channel 10
  • oOh!Media
  • Cairns Hatchlings
  • WPP
  • Ten
  • Anthony Albanese
  • Special
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Australian Radio Industry Joins Global Working Group On Android Automotive
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Australian Radio Industry Joins Global Working Group On Android Automotive
Media

Australian Radio Industry Joins Global Working Group On Android Automotive

Staff Writers
Published on: 24th June 2021 at 10:20 AM
Edited by Staff Writers
Share
3 Min Read
SHARE

The Australian commercial radio industry has joined a global working group of broadcasters, carmakers and tech experts collaborating on the innovation of radio in Android Automotive.

Android Automotive is Google’s infotainment operating system which is being built into new connected cars.

Industry body Commercial Radio Australia is part of the working group, led by the National Association of Broadcasters (NAB) in the US, investigating the use of a combination of broadcast radio, internet and voice technology to optimise the radio experience in-car.

“The connected car will transform the in-car entertainment experience, and Australian broadcasters are pleased to be part of this exciting global working group providing input on how to deliver the best radio experience possible,” said Joan Warner, chief executive officer of CRA (pictured).

Android Automotive is an open-source operating platform that has an interface designed for the car screen and features Google Assistant voice commands to control a range of car functions, so users can ask for a radio station to start playing.

Carmakers are able to customise Android Automotive and several, including Ford and Volvo, have already announced they will adopt it.  ABI Research has forecast that 36 million new vehicles will be shipped with Android infotainment systems in 2030.

Speaking at the WorldDAB Automotive 2021 virtual conference Warner said it was important that broadcast technology remains the foundation of delivering radio in the connected car because of its reliability, with internet providing enhanced features such as richer content, images such as album artwork and interactivity.

“Eighty-four percent of Australians listen to radio in the car, so it’s vital that radio remains prominent and listeners can find their favourite stations easily.*

“This is a dynamic space and broadcasters need to participate in global efforts and work with car manufacturers to ensure radio is in the new car app ecosystems as connected cars roll out.”

CRA joined the NAB PILOT initiative following its work with Google in Australia and globally to make 400 Australian radio stations available via voice command on Google Nest speakers and displays.

Other participants in the NAB initiative include the BBC, iHeartMedia, New York Public Radio, Bauer Media, vehicle makers Ford and Volkswagen/Audi and tech developer Xperi.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: australian commercial radio
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Weekend TV Ratings: Aussies Escape Dreary Weather With Tom Hanks-Narrated ‘The Americas’ & Travel Guides’ Trip To Tahiti
12/05/2025
L-R: Robbie Lawson and Sam Way.
Cartology Appoints Google’s Robbie Lawson & Coca-Cola’s Sam Way To Senior Leadership Roles
12/05/2025
JIF Launches ‘JIF MessMaster’ Campaign Featuring Broden Kelly Via REBORN
12/05/2025
L-R: Louise Cummins, Miki Luong.
Australian Centre For AI In Marketing Taps IBM To Address Gap In Aussie Marketers’ AI Skills
12/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?