Australian Gas Networks TVC Unearths Frisky The Cat

Australian Gas Networks TVC Unearths Frisky The Cat
SHARE
THIS



It’s official – the indisputable “star” of Australian Gas Networks’ popular new television advertising campaign has reached celebrity status.

Australian Gas Networks – the country’s largest distribution company – unveiled a new progressive advertising campaign earlier this year under the slogan “the everyday experts recommend natural gas”. The concept was built around letting a range of everyday “experts” – including Frisky – recommend using natural gas for a range of common household needs.

The fame of Frisky – the moody feline with the penetrating eye gaze who features in the TV ads currently being screened in South Australia, regional Victoria and regional NSW – has reached dizzy new heights.

It’s the latest in a growing list of publicity feats for Australia’s most recognisable cat, who, like all celebrities, has his own website and all the “must have” social media accounts – Facebook, Instagram, Twitter and YouTube – all dedicated to his career.

“There’s no doubt Frisky has become the unofficial star of our new advertising campaign,” Australian Gas Networks Marketing and Communications Manager, Mr Jin Singh, joked. “His new-found fame in mainstream media has taken his popularity to a whole new level.

“But who can deny Frisky his time in the sun – he is such a natural talent in front of the camera. You hear about the tantrums and dummy spits that other ‘stars’ are renowned for. Not Frisky – he takes everything in his stride.

“We just hope his new found fame in our popular television commercial is the start of something big for him – maybe Hollywood?” 

 

 

 

Please login with linkedin to comment

Australian Gas Networks

Latest News

Entries now open for Snapchat Young Lions Australia
  • Media

Entries now open for Snapchat Young Lions Australia

The annual search for the very best of Australia’s young media, creative, and marketing professionals has begun, with Cannes Lions Festival representative The Misfits announcing entries are now officially open for the 2021 Snapchat Young Lions Competition. The Young Lions Competition, which is proudly supported by Snapchat and The Trade Disk, gives blossoming media talent […]

by B&T Magazine

B&T Magazine
Pureprofile Snares Former Kantar Director Of Data Solutions & Sourcing Young Ham
  • Technology

Pureprofile Snares Former Kantar Director Of Data Solutions & Sourcing Young Ham

Global data and insights business Pureprofile Limited has today announced three new appointments to the Australian team to support its renewed growth strategy. Young Ham [pictured] joins the team in a global role as head of data, innovation and product, Kate Richards will hold the role of interim head of sales, data & insights ANZ […]

Taboola Lays Out Plans To Go Public
  • Technology

Taboola Lays Out Plans To Go Public

Taboola lays out plans to go public. And by that it apparently means the stock market, not the local park's lavatories.

The Three Must-Haves For Your Data Strategy
  • Technology

The Three Must-Haves For Your Data Strategy

Here are the three must-haves for your data strategy. A fourth could possibly include the value of legumes in your diet.

Opinion

by B&T Magazine

B&T Magazine
Business woman study financial market to calculate possible risks and profits.Female economist accounting money with statistics graphs pointing on screen of computer at desktop. Quotations on exchange
  • Technology

Third-Party Data Sales Spike 109% For Lotame In APAC

Lotame has today announced 109 per cent growth in third-party data sales in the APAC region from Q2 2020 to Q3 2020. Across the APAC region, India saw 555 per cent growth, followed by Malaysia at 190 per cent and Taiwan at 178 per cent growth. Subsequently, Australia saw 43 per cent growth and New Zealand […]

Busting Six Of The Biggest Ad Tech Myths
  • Partner Content

Busting Six Of The Biggest Ad Tech Myths

Here, six of ad tech's biggest myths get expertly busted. There was a seventh, but it turned out to possibly be true.

Partner Content

by B&T Magazine

B&T Magazine
Australian Road Safety Foundation Utilises Geo-Targeting Technology To Protect Kids In School
  • Media

Australian Road Safety Foundation Utilises Geo-Targeting Technology To Protect Kids In School

The Australian Road Safety Foundation (ARSF) has teamed up with Spotify and some of Queensland’s leading musicians in a national first that will geotarget drivers within school zones. The Slow Down Songs campaign, which is being piloted in Queensland, will work to keep kids safe within school zones by dramatically slowing down songs and serving […]