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A new study into the online sex toy habits of people around the globe has seen Australia claim an impressive top 10 finish.
The study by online coupon firm VoucherCloud tracked which countries Googled sex toys the most. You can, if you’d care to, read the full results of the study here.
Interestingly, the top three nations for Googling sex toys were all freezing cold ones. Those horny Danes took out top spot, followed by Sweden and Greenland. The US fourth, the UK fifth and Australia came in at tenth spot.
The top 20 were as follows:
Vouchercloud took 18 of the most popular sex toy products and search terms from online sex toy firm Lovehoney – including generic terms like ‘sex toys’ and ‘dildos’ and more niche but still popular products like ‘love eggs’ and ‘jiggle balls’ – and translated them into every Google-accepted language.
It made sure to include a focus on colloquial terms not understood by Google Translate where necessary.
Then, every keyword – the 18 keywords and international variants (plurals, international colloquial terms, etc.) – was then put through Google’s Keyword Planner to reveal search volume for every country. This allowed VoucherCloud to discover how many monthly searches over the last year each country had seen for the full set of sex toy searches.
Commenting on the findings, VoucherClouds head of operations, Chris Johnson, said, “A somewhat unique dataset has revealed some truly interesting findings surrounding global love-making. We’re a little surprised that the UK has offered an extremely strong showing, particularly with such reserved English stereotypes.