B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • B&T Women in Media
  • Thinkerbell
  • imaa
  • Pinterest
  • AFL
  • Agency Scorecards
  • Anthony Albanese
  • The Growth Distillery
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Australia Post Debuts Christmas Campaign Via The Monkeys
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Campaigns > Australia Post Debuts Christmas Campaign Via The Monkeys
Campaigns

Australia Post Debuts Christmas Campaign Via The Monkeys

Staff Writers
Published on: 9th November 2021 at 11:07 AM
Edited by Staff Writers
Share
2 Min Read
SHARE

Singing letterboxes are the star of the show in the new Christmas campaign for the Australia Post, created by The Monkeys.

Following a tough year for many Aussies in lockdown, the new “Spread the Merry” campaign urges people to reconnect with loved ones via the post.

The ad features Australian letterboxes in diverse and obscure locations around the country singing the classic Hall & Oates tune You Make My Dreams (Come True).

Australia Post chief marketing officer, Amber Collins, said: “After another challenging year for many Australians and a long-awaited Christmas, we wanted our campaign to be the ultimate expression of festive joy.”

“This year’s new ‘Spread the Merry’ campaign uses the humble letterbox to showcase the breadth and diversity of Australia and demonstrates how Australia Post’s vast network connects Australians far and wide every Christmas.”

The Monkeys Creative Director Hugh Gurney added: “After a tough year, we wanted to give Aussies a bit more ‘merry’ this Christmas and, at the same time, change the way they look at their letterboxes.”

The campaign is set to launch on television with 45-second and 15-second spots. It will run throughout November and December across TV, out-of-home, radio, social, digital, press, broadcast video, and in-store.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Australia Post, The Monkeys
Share
By James Harrison
Follow:
James Harrison worked on B&T from 2021 until 2022. He was then promoted to work on sister title Travel Weekly.

Latest News

The Pistol team photo.
Agency Scorecard: The Pistol
17/07/2025
Agency Scorecard: Mediahub
17/07/2025
Guzman y Gomez’s Steven Marks: Marketing Is Revenue
17/07/2025
Telstra’s Anna Jackson: Creativity Is Fragile In Nature
17/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?