Magazine Networks has today announced the largest newsagent magazine promotion for 2017.

Launching in July and backed by Bauer Media, Pacific Magazines and NewsLifeMedia, the national newsagent promotion will run for seven weeks from July 10 to drive newsagency sales for some of the country’s best-loved magazines.

Developed exclusively for the newsagent channel and their customers, the promotion offers the chance to win cash prizes, and will run through 12 of the publishers’ magazine brands: The Australian Women’s Weekly, marie claire, Home Beautiful, Homes+, Inside Out, delicious., Better Homes and Gardens, Cosmopolitan, Australian Women’s Health, Vogue Living, Country Style and House and Garden. The promotion is open to all newsagents.

Magazine Networks chairman Gereurd said: “Following the hugely successful launch last year, Australia’s flagship magazines promotion is set to return with the country’s biggest brands working together to deliver not only a powerful multi-platform campaign, but solid ROI for our newsagency partners.”