The Australian Traffic Network (ATN) has added two senior sales executives, appointing Karen Holmes as national sales director and Wade James as group sales director, Victoria and South Australia.
ATN, part of the ASX-listed Global Traffic Network Group, is one of Australia’s largest broadcast media advertising platforms. ATN’s traffic reports span more than 200 capital city and regional radio stations across major radio networks and the Seven and 10 TV networks.
Ahead of an imminent rebrand, ATN has appointed Holmes and James to work with media agencies and direct advertising partners to further leverage high-attention audiences across radio and TV platforms.
ATN CEO, Vic Lorusso, said: “For more than 25 years ATN has been the preeminent source of vital traffic information. As we look to the future, both Karen as national sales director and Wade as group sales director for Victoria and South Australia, bring considerable media and sales experience to ATN as we prepare to unveil a refreshed look and direction for the business. I welcome them both to the ATN family at what is an exciting time in our history.”
Holmes joins ATN from Are Media where she was national sales director. Her previous senior management experience include serving as News Corp’s head of customer solutions and various roles at dmg radio and mcm entertainment. She is also a board member of the Lokahi Foundation Australia.
She said: “I join ATN at a pivotal time in its growth. It is a unique business with a strong heritage, significant audience reach, and a strong portfolio of clients. I’m really looking forward to working with Vic, Wade and the team to make a great business even more successful.”
Reporting to Holmes, James joins ATN from oOh!media, where he was national head of sales – agency. His career highlights also include group sales director at APN Outdoor, senior client executive at DMG Radio, Founder and director of Media Circus, and a Melbourne board member for UnLtd.
