Rap’s latest IT thing, Chance The Rapper, has starred in a new ad for Kit Kats in the US titled Chance the Wrapper.
The ad, aimed at the Halloween market, sees Chance (oddly) dressed as a bear and then being serenaded by his own wrapper alter ego. Check out the rather lame campaign here,
The song is a version of Kit Kat’s own Gimme a Break jingle yet, oddly, is sung as a crooning, piano version.
The Gimme a Break jingle turns 30 this year and Chance ends the TVC with a self-congratulatory “That’s a good song.”
In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]
HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]
SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]