Applications have opened for this year’s first Copy School, sponsored by NewsMediaWorks, to be held in Melbourne with another world-class line-up of guest creative tutors.
Copy School is designed to encourage the best quality copywriting across all media channels, and engages some of Australia’s leading advertising creative directors and copywriters, as well as news media editors, to pass on their knowledge and experience.
The workshop series, to be held in Melbourne from Monday 8 May to Friday 12 May, is seeking 20 young copywriters, or any aspiring copywriters, to attend.
Richards Rose senior copywriter, Mark Sharman will host some of the industry’s best senior creative talent and a senior newspaper editor, who will donate their time to be guest tutors at the Melbourne Copy School, including:
- Ted Horton, chief creative officer, Big Red (Melbourne)
- Nigel Dawson, creative partner, Three Wise Men
- Elle Bullen, creative director/partner, SDWM
- Paul Taylor, executive creative director, M&C Saatchi Melbourne
- Sarah McGregor, head of copy, Leo Burnett
- Jill Baker, former executive editor, Sunday Herald Sun (News Corp Australia)
- Doogie Chapman, creative director, Cummins & Partners
- Ron Mather, director, It’s the Thought that Counts
- Chris Taylor, creative director, Aadvertising
Copy School participants will be given a real-world brief that will be presented and critiqued on the final morning of the course.
The workshop fee is $250 per student, with Copy School to donate the fully tax-deductible fee to Frontyard Youth Services, which is run by Melbourne City Mission.
Copy School convenor Ray Black said: “Melbourne Copy School has been a great success since its debut in 2015, due in no small part to the commitment and generosity of our tutors.
“Copy School is focused on how to creative great, effective advertising for brands and has attracted a range of students from junior writers at agencies to marketers themselves.”
For more information, click here.
Australian Prime Minister Anthony Albanese said Meta’s decision to stop paying for Australian news is “not the Australian way” and that he is “very concerned” about the announcement. Meta today confirmed it will walk away from funding Aussie journalism once the current content deals expire in what is a significant blow to Australia’s largest publishers. […]
The Australian media industry has responded to Meta’s decision to walk away from funding Aussie journalism once the current content deals expire. In a blow to local media outlets, Meta said it will not enter negotiations to extend deals to pay Australian media companies for the news that appears on its platforms. Michael Miller, News […]
Free TV has said that today’s announcement by Meta that it will not be renewing any of the deals struck with Australian media companies for use of news content on its platforms should be met with swift action by the government. Meta today revealed it will walk away from funding Aussie journalism once the current content […]
NOVA Entertainment has today announced the launch of a refreshed brand identity for FIVEAA, Adelaide’s premier commercial talkback station. The forward-looking brand refresh reflects FIVEAA’s new lineup and vision while paying homage to the station’s previous logo and rich heritage. Built upon the new tagline of Always Adelaide, the new direction celebrates the ‘AA’ branding […]
Australian social and content marketing workflow platform Fabulate has won big at the industry’s annual AiMCO Awards, taking out the highly competitive Best Influencer Marketing Technology Service category. Lead image: Fabulate team at Aimco Awards The win saw the start up platform, which has a team of around 50, receive the industry recognition against competitor […]
Australia’s newest transformative TV technology, Hubbl, will be on sale from March 10 in Harvey Norman and JB Hi-Fi retail stores nationally and via Hubbl.com.au. Lead Image: Foxtel CEO Patrick Delany at Hubbl Launch. Also from March 10, Hubbl will unveil a national advertising campaign starring brand ambassadors Hamish Blake and Andy Lee. The multi-channel […]
Marking a historic moment, THE LUME Melbourne will welcome original pages from Leonardo da Vinci’s Codex Atlanticus to Australian shores for the first time, as they touch down on March 9, before going on display to the public from March 16, when Leonardo da Vinci – 500 Years of Genius presented by Webuild opens to […]
Eyeota, a Dun & Bradstreet company and a global source of data for digital marketing, have selected Proximic by Comscore, a leading provider of audience and content targeting solutions for programmatic activation, as its preferred partner for making its full taxonomy of audience segments available for contextual cookieless targeting.