Full service agency Apparent has appointed Hamish Stewart in the newly created role of chief creative and experience officer to elevate and grow the agency’s integrated offering.
A multi-award winning creative of more than 25 years, Stewart joins from CHEP Network, where he was national executive creative director of experience. He has also held senior roles at R/GA Sydney, M&C Saatchi and GHO.
Stewart has served as a creative lead for many of Australia’s leading brands, including Optus, CommBank, Google and NRMA Insurance. During his extensive career, he has worked across the spectrum of marketing creativity, from brand to customer experience, digital, sponsorship, design thinking, and innovation.
With a passion for driving innovation that makes an impact, Stewart has also been a mentor for two startup accelerators – Remarkable, for early-stage startups using technology to positively impact life for people with disability, and EnergyLab, ANZ’s largest climate tech accelerator.
At Apparent, he will oversee the agency’s entire creative output, working alongside its more than 150 strong team and portfolio of clients across Australia and around the world.
“We’re excited to further bolster our leadership with the addition of Hamish into the new chief creative and experience officer position. His extensive, award-winning experience with major brands at some of Australia’s top agencies makes him the ideal leader to help us deliver on our ambitious agency strategy and continued global growth,” said Suzy Smiley, managing director at Apparent.
“Apparent is dedicated to solving clients’ complex business challenges by integrating creativity, media, data, and technology. I’m delighted to be joining the agency and collaborating with its talented team to continue delivering exceptional results for our clients and accelerating the agency’s overall creative offering”.
Stewart is the latest senior appointment at Apparent, one of the largest full-service independent agencies in Australia. In May, Simon Pugh joined as chief media officer in another newly created role.