Antipodean Gold Rush At Cannes As The ANZAC Spirit Triumphs 

Antipodean Gold Rush At Cannes As The ANZAC Spirit Triumphs 
B&T Magazine
Edited by B&T Magazine
SHARE
THIS



Following on from Leo Burnett Sydney’s triumph on Wednesday night, agencies on both sides of the Tasman were in the winner’s circle on Thursday night with a bag of fresh Lions wins.

Suncorp’s campaign One House to Save Many via Leo Burnett Sydney added to its Grand Prix with a Silver in the PR Lions category.

Meanwhile, Suncorp’s other insurance brand AAMI took out Gold in the Media Lions for Ogilvy Australia, Melbourne’s campaign AAMI Rest Towns.

AAMI and Ogilvy Australia, Melbourne also bagged a Bronze Lions in the Creative Data Lions category.  Australia also won another Gold in the Media Lions thanks to DDB Sydney’s campaign for Volkswagen The Adbreak Championship – GTI Hijack.

Not to be outdone, however, New Zealand also took home a Gold in the Media Lions for Samsung’s iTest. Coincidentally, the agency working on this was DDB New Zealand, Auckland. Andrew Little must be a very proud CEO just now. The brilliant iTest campaign also won a bronze in the Social and Influencer category, and another bronze in the Direct Lions.

Meanwhile the wins kept coming for Aotearoa thanks to Yellow New Zealand winning a bronze in the new Creative B2B Lions category.

But wait there’s more! Colenso BBDO Auckland won a silver in the Direct Lions for its campaign for Spark, Beyond Binary Code. The same campaign also picked up a second bronze in the same category.

Meanwhile, the Antipodean It-Agency Special earned a bronze in an otherwise quiet Cannes by their standards with a Bronze in PR Lions for Motor Neurone Disease Association, David’s Unusables.  Finally, back across the ditch, Howatson + Company added to its earlier week haul with another Silver Lion for Rejected Ales on behalf of Matilda Bay in the Direct Lions.

So by far the best effort of those Down Under thus far this week.

Please login with linkedin to comment

Cannes Leo Burnett Tasman

Latest News

Three Customer Retention Strategies That Can Help Australian Businesses Build Long-Term Loyalty
  • Opinion

Three Customer Retention Strategies That Can Help Australian Businesses Build Long-Term Loyalty

In this opinion piece, Patrick Sim, senior vice president for the APAC and MEA regions at Epsilon (pictured above), talks about ways companies can go about building lasting relationships with their clients. If there’s one thing that companies have learnt from the pandemic is the importance of keeping customers happy and having them continuously come […]

Dynata’s Latest Economic Crossroads Report Shows Consumer Trends From Around The Globe
  • Marketing

Dynata’s Latest Economic Crossroads Report Shows Consumer Trends From Around The Globe

Across the world, rising costs are causing anxiety and financial struggles for consumers. The worldwide impact of inflation is affecting their outlook and behaviour. More than half of consumers globally are struggling financially because of inflation and the increasing price of fuel, housing and everyday goods. Russia’s war on Ukraine intensifies their concerns around supply-chain […]