Amplifi’s Joshua Lee Joins Zenith As Head Of Digital For Melbourne

Amplifi’s Joshua Lee Joins Zenith As Head Of Digital For Melbourne

Zenith Australia has announced the appointment of Joshua Lee as head of digital for its Melbourne office.

Lee was previously the group investment director of Dentsu Aegis Network’s media investment arm, Amplifi, and has more than nine years’ experience working in media communications.

He joined the Dentsu Aegis network in 2013 as digital director of Huckleberry agency in Melbourne, before moving to Toronto to become Amnet’s director of client services and senior director of digital investments and programmatic.

Lee has also worked in digital roles at Neo@Ogilvy and Havas Media.

His appointment follows the recent promotion of Mark Johnson to head of digital for Zenith in Sydney.

Zenith Australia CEO Nickie Scriven said: “Josh has built an impressive career and brings not only excellent digital skills to Zenith, but also broader client relationship experience, which will be valuable as we help deliver ROI and marketing-led growth for our clients.

“In Melbourne, Lee will lead our digital team, product and processes to help further refine our digital proposition.”

Commenting on his appointment, Lee said: “Zenith presents an exciting opportunity for me to further build its digital offering for clients as they navigate an increasingly complex media landscape and customer journey.

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