Amazon Perfectly Sums Up 2020 In Global Campaign That Tugs At The Heartstrings

Amazon Perfectly Sums Up 2020 In Global Campaign That Tugs At The Heartstrings
SHARE
THIS



It’s the Christmas ad without too much Christmas.

Amazon has just released its global “holiday” campaign that arguably sums up the tribulations we’ve all endured throughout 2020.

Called the “The Show Must Go On,” it follows a young ballerina whose big night is derailed by COVID.

Created by London agency Lucky Generals, the ad stars French ballerina Taïs Vinolo and was directed by Melina Matsouka famous for her work on Beyoncé video clips.

Check out the work below:

 

 

 

 

Please login with linkedin to comment

Ad campaigns Amazon

Latest News

GHO Sydney And Family Planning NSW Launch ‘Planet Puberty’ Platform
  • Campaigns

GHO Sydney And Family Planning NSW Launch ‘Planet Puberty’ Platform

GHO Sydney has developed a new educational platform for Family Planning NSW to help parents and carers of children with disabilities navigate the changes to their bodies, emotions and social interactions. The project, ‘Planet Puberty’, was made possible through funding from the federal government’s Department of Social Services, and was co-designed with people with disability […]