When the planet’s most photographed couple – Brad and Ange – shocked the world with last week’s divorce news many ordinary folk probably thought they might possibly have a shot at the newly single glamour couple (well, B&T’s editor certainly did).

And now Norwegian Airlines has used the Pitt’s heartbreak to flog seats on its Oslo to Los Angeles route.

The airline took out full page ads that read “Brad is now single” and read like a personal ad. “Actor. LA. Newly single. Seeks likeminded partner with GSOH (good sense of humour)”.

The ads appeared both online and in print as well as on the airline’s various social media pages. And far from kicking someone when they’re down, it appears the ads have been a huge success.

“Brilliant” wrote one on Norwegian Airlines social media. “This is just right on the spot! Well done!” penned another.