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Reading: AFL sets Twitter into overdrive
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B&T > Media > AFL sets Twitter into overdrive
Media

AFL sets Twitter into overdrive

Staff Writers
Published on: 30th September 2013 at 12:59 PM
Staff Writers
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The Twittersphere was chock full of football mania on Saturday according to a We Are Social analysis which shows more than 200,000 AFL related shout-outs hit the web on September 28.

There were thousands of people filling the seats of the MCG and millions tuned into Seven’s broadcast of the AFL 2013 Grand Final.

But there were many fans – 208,602 to be precise – watching the game via social media and news sites.

Of the 200,000 plus online mentions 160,704 were driven by Twitter users.

The result outstrips the reports filed by news outlets which contributed to 45,388 mentions.

During Twitter’s daily peak on the 28th of September there were 55,142 messages related to the AFL Grand Final.

A random sample of 3,000 AFL related tweets since September 14 show the vast majority originated in Melbourne.

More to come.  

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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