Skincare Brand Dr. LeWinn’s Appoints New Agency Team For Campaign

Skincare Brand Dr. LeWinn’s Appoints New Agency Team For Campaign

Australia skincare brands, Dr. LeWinn’s, has announced a new roster of agencies that will manage and leverage its latest campaign, featuring newly appointed brand ambassador, Anna Bamford.

Creative for the campaign was produced by Mr.Wolf in Sydney, with Havas buying media, Stark Matthews managing PR and Get Glossy leading social.

Bamford, best known for her role as Miranda on hit TV show, Wonderland, for which she received a Logie Award nomination was also seen on stage in the Sydney Theatre Company’s production of The Present alongside Cate Blanchett. She has recently joined the cast of iconic TV drama, Home & Away.

“Anna was the perfect choice for Dr. LeWinn’s. She is a true embodiment of the brand; she is of course strikingly beautiful however with Anna there is so much more. She’s also intelligent, creative and incredibly passionate – values which mirror the Dr. LeWinn’s brand,” explained Janelle Skropidis, marketing manager for Dr. LeWinn’s.

“We are very grateful that Anna agreed to front the campaign and have assembled an incredible agency team to maximise our investment in this initiative”.

“I am delighted to be working with Dr. LeWinn¹s, a brand I¹ve known and loved for many years”, said Bamford. “Looking after my skin has always been paramount and Dr. LeWinn’s offer beautiful and highly effective products. They are an essential part of my skincare regime”.

Bamford’s position with Dr. LeWinn’s will see her as the face of the latest innovation from the brand, the Eternal Youth range and will star in Mr.Wolf’s locally produced TVC. The campaign was recently launched to local beauty media and influencers by Stark Matthews and will run across TV, outdoor, print, digital and social in coming months




Please login with linkedin to comment

Dr. LeWinn’s

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]