Bendigo Bank celebrates journeys of former MasterChef contestants

The success stories of past MasterChef contestants have been celebrated in the spirit of Bendigo Bank’s sponsorship of the television series.

The post-MasterChef journeys of well-known contestants Adam Liaw, Justine Schofield and Callum Han have been captured in a series of short films.

Created by Generate, Network Ten’s premium creative solutions division, the three films

Draw a narrative of eacvh contestant from their time on MasterChef Australia to the curation of their own successful small businesses.

Directed by acclaimed filmmaker Gracie Otto from Filmgraphics Entertainment, the 30-second films will be aired during MasterChef Australia.

“Our mission was to find a way to extend the association between MasterChef Australia and Bendigo Bank, bringing to life the bank’s Bigger Than A Bank’ ethos,” said Melissa Fein, national head of Generate.

 




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