Japanese cosmetic firm Shiseido has unveiled its latest campaign that’s epic as it is stunning.
The three-and-a-half minute spot is called “The Party Bus” and goes from the surreal to the bizarre all while highlighting the power of make-up.
It follows a young Japanese girl who falls for what appears to be a samurai, before ending with a sweet LGBTQI twist.
The ad is part of Shiseido’s efforts to rebrand from a legacy brand and chase a younger, cooler crowd. Check it out below:
https://www.youtube.com/watch?v=J3DDjKMWkTw
