AdRoll has announced it has released a full-funnel performance marketing solution tailored for agency needs.
AdRoll Pro for Agencies enables agencies to use AdRoll’s product suite within one unified dashboard, giving them advanced access and controls to manage every client and campaign in one place.
Along with the new dashboard, AdRoll’s new solution unlocks advanced features like third-party ad tag uploads and its ad building function.
Agencies are also able to integrate AdRoll accounts into several cross-channel reporting platforms – including TapClicks, Datorama, and Funnel.io – to get clients’ data their way.
AdRoll is also giving agencies access to Automated Campaigns and more technology that helps automate campaign set up, budget allocation and optimisation.
The solution comes with a new AdRoll Academy, full of in-depth resources for agencies to become AdRoll experts faster and more scalably.
Ben Sharp, vice president of sales for the Asia-Pacific region at AdRoll, said: “In today’s cross-platform and data-driven landscape, one of the biggest challenges facing agencies is working efficiently across various platforms.”