Ad retargeting platform AdRoll has announced it was selected to the new Facebook Marketing Partner program, which recognises high performance expertise and technology.
AdRoll’s commitment to innovation on the Facebook platform has earned it recognition for its specialisation in both Facebook Exchange (FBX) and Ad Tech.
“AdRoll has invested heavily in building value on top of the Facebook ad platform and we have a history of being first to market with new functionality that delivers results for our customers,” said Adam Berke, CMO and President. “Receiving Facebook’s new Partner badge with specialities in both Ad Tech and FBX is a testament to the depth of our commitment to the platform.”
Badged companies were chosen based on incremental diversification, innovation to the platform, strong alignment to Facebook’s vision and policies, strong relationships and client management, a transparent business model, and other distinct factors. The program certifies technology companies to ensure advertisers have more clarity, choice and impact to achieve top results with Facebook advertising.
Locked down Victorians who don’t currently have an Optus Sport subscription will have complimentary access to Optus Sport from this weekend to enjoy the UEFA Champions League tournament plus access to premium health and fitness content through the Optus Sport app. UEFA Champions League – the world’s premier continental football tournament – kicks off at […]
Torrens University Australia has launched ‘Career Crush’ via VCCP Sydney and Lash, to help match students with a career they’ll love. Career Crush is an online quiz that determines prospective students’ personal strengths, passions and aspirations to match them with the careers and courses they’re most compatible with. One of the toughest decisions young people […]
Pedestrian Group has partnered with Nine subsidiary Mi9 New Zealand to offer NZ brands the opportunity to partner with the likes of Business Insider Australia, Pedestrian.tv and Gizmodo Australia. Next month, Mi9 New Zealand will be representing Pedestrian Group in the NZ market, offering clients the opportunity to work with leading youth publications including Lifehacker […]
ViacomCBS Networks International (VCNI), a division of ViacomCBS, is launching a premium streaming service internationally, appealing to audiences of all ages. The new SVOD service will start its international roll-out early in 2021, offering exclusive premieres of all new SHOWTIME series, including Halo and American Rust. CBS All Access originals will also premiere exclusively on the new service, such […]
As part of a larger project to refine their brand with partner branding agency Re, Optus have engaged experimental creative studio FutureDeluxe to explore how the iconic ‘Yes’ brand mark behaves in a sophisticated 3D environment. FutureDeluxe have produced a series of 8x idents and a number of static key visuals which will be used […]