The Association for Data-driven Marketing and Advertising (ADMA) has announced Tristan Berentzen as the new chair of the ADMA Western Australia branch.
Berentzen is an experienced B2B marketing and sales executive, specialising in profitable business growth across consumer, business, enterprise and government segments.
He will oversee the WA branch’s activities over the next two years, providing opportunities for branch members to socialise, network and debate issues. He will act as a conduit between branch members and the ADMA board of directors, and will represent the interests of ADMA members in Western Australia.
“I’m delighted that Tristan has been appointed as chair and I look forward to his contributions to the stewardship of the ADMA Western Australia branch over the next few years. His significant marketing, business and corporate experience will deliver and enhance value for members in Western Australia,” said ADMA CEO Jodie Sangster.
With a career spanning 16 years, Berentzen is currently the business segment manager for Synergy, the leading energy retailer in Western Australia where he oversees the management and growth of Synergy’s $1.4 billion per annum electricity and gas portfolio for the corporate, business and government sectors.
Prior to this he spent several years at Australia Post in Melbourne in several senior roles. A key highlight was serving as the national segment manager of Australia Post’s $820 million per annum transport and logistics, communications and financial services portfolio for the small-to-medium business segment.
One of his first responsibilities will be overseeing the annual ADMA WA branch’s marketing conference taking place this October.
In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]
HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]
SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]