The Australian Competition and Consumer Commission (ACCC) has responded to Google Australia’s “open letter” yesterday, labelling it as “misinformation” and even a threat to democracy.
In an open letter to the community yesterday, Google Australia’s managing director Mel Silva said the proposed changes from the recently announced News Media Bargaining Code would give big media companies an unfair advantage over all the other websites that appear on Google.
You can read Silva’s letter in full here.
Silva said: “News media businesses alone would be given information that would help them artificially inflate their ranking over everyone else, even when someone else provides a better result.
“We’ve always treated all website owners fairly when it comes to information we share about ranking. The proposed changes are not fair and they mean that Google Search results and YouTube will be worse for you,” Silva added.
This morning, the ACCC responded to Google’s and Silva’s claims. You can read its letter of response in full below:
The open letter published by Google today contains misinformation about the draft news media bargaining code which the ACCC would like to address.
Google will not be required to charge Australians for the use of its free services such as Google Search and YouTube, unless it chooses to do so.
Google will not be required to share any additional user data with Australian news businesses unless it chooses to do so.
The draft code will allow Australian news businesses to negotiate for fair payment for their journalists’ work that is included on Google services.
This will address a significant bargaining power imbalance between Australian news media businesses and Google and Facebook.
A healthy news media sector is essential to a well-functioning democracy.
We will continue to consult on the draft code with interested parties, including Google.
In this guest post, CTO of Wiise, Hamish Browne (pictured below), says tech’s new focus on privacy will lead to new rules and new ways of doing business for marketers… With the delicate balance between customer data and privacy in the spotlight like never before, the potential emergence of new standards and business models, is […]
Businesswoman, reality TV star, and social media personality Kim Kardashian has posted an ad for mysterious cryptocurrency Ethereum MAX [EMAX]. In a post on her Instagram story – where she has 228 million followers – Kardashian wrote: “Are you guys into crypto????” “This is not financial advice but sharing what my friends just told me […]
Great Southern Bank has launched a brand campaign this week, ‘Happily Clever After’, coinciding with its name change from Credit Union Australia, bringing to life its purpose of helping all Australians own their own home. The journey to changing from Credit Union to Great Southern Bank began back in 2020. When Australia’s largest customer-owned bank, […]
Nine has promoted Jo Clasby to the role of commercial director – publishing, where she will report to Nick Young. She was previously director of client partnerships – publishing. Her new role establishes her at the same level of seniority as Anthony Smyth, commercial director – radio. Smyth was promoted at the start of this […]
Hospitality giant Accor is shining a light on the joy of cities through its newest campaign, ‘Go ALL Out’, which launches in Australia and New Zealand today. The gateway to the ‘Go ALL Out’ campaign is ALL – Accor Live Limitless, a lifestyle loyalty program that integrates rewards, services and experiences throughout the Accor portfolio […]
Global affiliate and partner marketing firm Silverbean has secured new contracts with 13 major Australian brands and is now working to double the size of its Asia-Pacific team. Silverbean launched in Australia in 2019 and has seen steady growth through its work with retailers. Now, with 15 new brands joining the Silverbean portfolio, the agency […]
Tourism PR and marketing agency GTI has announced the appointment of longtime media executive Jenny Pham as its new general manager of marketing and strategy. Pham (pictured above) will lead the agency’s marketing division with responsibility for strategy, media and consumer marketing, while GTI founder and managing director Sarah Anderson remains as the day-to-day lead […]
Clipboard, a free professional networking platform for the hospitality industry, has announced it will seek to raise its next round of funding via equity crowdfunding platform Birchal. This will power its vision to transform the way the fragmented hospitality industry connects, shares experiences, markets and recruits. With a growing member database of over 24,000 hospitality […]