The Australian Association of National Advertisers (AANA) has appointed Matt Tapper, managing director for global markets for Lion’s Beer, Cider & Wine, as the chair of the new Board. He will succeed Inese Kingsmill, director of consumer marketing at Telstra, who has been chair since 2012.
Kingsmill, who will continue as an AANA Board member, said she felt after serving as chari for four years, the time was right to step aside.
“I’ve had the pleasure of working closely with Matt in his capacity of Deputy Chair for the last three years,” she said.
“During that time the AANA has embarked on a new strategic plan which has seen it refreshed and re-energised, becoming the peak national body it is today. The continuity that Matt provides will be a great resource to support our CEO, Sunita Gloster, who has led the transformation of the AANA into the dynamic organisation it is today.
“I would like to thank all my fellow Board members for their support over the last four years. I’m proud of the significant contribution we’ve all made toward elevating the marketing profession and strengthening the self-regulatory system for which we are responsible.”
Tapper said of his new role: “I am inheriting a strong, united Board thanks to Inese’s leadership. The AANA is the peak national body for advertisers and together with Sunita and our members we will continue to be highly active in promoting our core purpose of advertising self-regulation. It’s an exciting time for marketing and as leaders we need to keep working on building and elevating the reputation and communicating the contribution of our profession.”
Over the years, VEGEMITE has been largely misunderstood across the globe, with Aussies often having to defend the spread and detail exactly “how to” best enjoy the stuff. But as it turns out, Australians have been getting it wrong this whole time! VEGEMITE and Thinkerbell ventured to food mecca New York to recruit Brooklyn Master […]
Subway has this week, officially launched its digital game Sink A Sub, with the first $10,000 prize already being awarded to a lucky recipient in Queensland. Subway’s Sink A Sub game is a user-friendly experience based on the infamous naval war board game Battleship. It was successfully launched for the first time in 2020 as […]
National Indigenous Television (NITV) has announced the appointment of Peter Noble as general manager, to support the continued growth and evolution of the channel dedicated to First Nations voices and perspectives. Noble (pictured) a proud Girramay and Bandjin man, joins NITV with more than 20 years’ experience in the media industry, working across content disciplines […]
Reality TV star, influencer and unabashed over-sharer Abbie Chatfield has signed with SCA to bring her hugely popular and fiercely candid podcast, It’s A Lot to Australia’s biggest audio content creator – LiSTNR. Chatfield’s never been afraid to call out bad behaviour or tell it like it is. And that’s just what people love about […]
CM Group, a portfolio of martech companies focused on multichannel digital marketing, today announced its merger with Cheetah Digital under the CM Group name. The merger expands and enhances both CM Group’s and Cheetah Digital’s ability to deliver innovative email, omnichannel, personalization, and loyalty solutions. The combined company will own a broad array of technologies […]
Independent ad tech platform Smart has announced a new partnership with connected TV (CTV) ad platform Publica to accelerate its growth ambitions. The integration is a major step in Smart’s commitment to building a scaled, vertically-integrated TV advertising platform for media buyers and sellers following its recent acquisition of global premium CTV demand-side platform (DSP) […]
Independent creative agency Edge has launched Nevro’s first local campaign, “I am not my pain”. Nevro is a medical technology company offering innovative solutions to chronic pain. Their HFX therapy has been available in Australia since 2011 and is a form of spinal cord stimulation (SCS), where an electrical device is implanted surgically near the […]
Pinterest has introduced a new suite of creator and Pinner products and experiences globally, as the platform continues to evolve to become home for the next generation of creators. At its second annual Pinterest Creators Festival, featuring Megan Thee Stallion and Storm Reid. Pinterest creators Kerin Rose Gold, Wendy’s World, Henri Purnell, Carolina Gelen and […]