Whybins launches the Nissan Juke Down Under

Published on: 14th October 2013 at 12:21 PM

Staff Writers

1 Min Read

Whybin\TBWA Melbourne is behind a new campaign to launch the Nissan Juke in Australia.

The 45-second launch spot follows a journey with some of history’s most well-known ‘small tough guys’ linking them to the new Nissan Juke.

This spot sits alongside a series of 15-second spots focusing on the car’s performance and looks.

Peter Clissold, executive general manager at Nissan Australia, said: “We are very excited to be adding the Juke to our Australian range line-up. The launch campaign really captures the personality and excitement of this little weapon.”

http://www.youtube.com/watch?v=Ai1PLjliDJc

CREDITS:

Client: Nissan Australia; agency: Whybin\TBWA Melbourne; film company: Revolver; film director: Steve Rogers; editorial: The Butchery; editor: Jack Hutchings; post production and visual effects: Alt; sound: Nylon

By Staff Writers

Follow:

Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.