WWF to keep onesie fever alive in 2014

WWF to keep onesie fever alive in 2014

The World Wide Fund for Nature – Australia (WWF) is jumping on the onesie phenomenon declaring Wild Onesie Week with onesies of endangered animals.

The onesies are sustainably produced and represent the panda, orang-utan, tiger, hammerhead shark and marine turtle.

The Wild Onesie Week will take plane from June 2 to 8 next year to include World Environment Day on June 5.

Bondi Advertising is working on the campaign strategy which focuses on engaging animal lovers to create real-time awareness and sponsorship.

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