SBS scored its highest ratings of the year last night when an audience of 751,000 tuned in to watch the 2013 Eurovision Song Contest finale.
The figure marked the highest Eurovision rating on SBS since OzTAM ratings began in 2001. The metro audience figure for last night’s final was 595,000 while regional markets recorded an average audience of 156,000.
The SBS Eurovision final and its two semi-finals, hosted by Julia Zemiro and Sam Pang, reached 2.93 million viewers over the weekend (2.18 million metro and 750,000 regional) nationally for at least five minutes of consecutive viewing.
The final recorded a metro free to air share of 13.8 per cent as Australia tuned in to see Denmark’s Emmelie de Forest (see video below) take out the competition with 281 votes.
SBS director of TV and online content Tony Iffland said: “This year marked SBS’s 30th year broadcasting the Eurovision Song Contest and I am thrilled that this is also our most successful Eurovision broadcast to date. SBS continues to lead the way in multi-platform event viewing, with extensive three day coverage of
Eurovision across on-air, online and radio as well as live social media integration into the broadcast.”
Over the weekend the #SBSEurovision hash tag received over 180,000 tweets with an average of 330 tweets per minute during the broadcasts. The #SBSEurovision hash tag was trending worldwide on Friday night during semi-final one.
The SBS Eurovision website received 188,943 visits this month, with its peak on Sunday with 63,435 visits.
Australia agreed with Europe, voting Emmelie de Forest Australia’s Unofficial Eurovision Winner with 36,556 votes. Greece came in second with their song Alcohol is Free receiving 30,958 votes, which was closely followed by Romania with Cezar on 28,896 votes.
Please login with linkedin to comment
In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]
HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]
SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]