Ogilvy PR has imported Richard Brett from the UK to lead its brand and communications agency Pulse Communications.

The appointment follows a global search by Ogilvy PR.

Brett (pictured) is joining Pulse as group managing director consumer, after leaving his role heading up the UK’s Shine Communications.

Kieran Moore, CEO of Ogilvy PR, said: “Richard brings strong skills in strategy and planning, which he has successfully teamed with innovative creativity, delivering proven outcomes through a range of channels – not just traditional earned media.

“He also brings best practice insights to the agency across HR, innovation and programs from Shine.

“A major focus for his role will also be on the integration of earned, owned and paid media, and importantly for our clients, how PR can impact the bottom line – not just be creative for creativity’s sake.”