Mums don’t miss a thing

Mums don’t miss a thing

Mums don’t miss a thing in Huggies’ latest TVC.

The spot was created by Ogilvy Sydney with the 30 second TVC airing nationally from yesterday.

A new online hub is also being launched that provides mums with the information for keeping their baby’s skin soft.

Marketing manager Lia Kostopoulos said: “Our new commercial program lets mums know that the new Huggies Baby Wipes triple clean technology provides a superior clean, making sure nothing gets left behind to cause skin irritation.”

Check out the TVC below.

http://www.youtube.com/watch?v=qbaR0HEilts

Creative credits: Creative Director:  Russell Smyth, Ogilvy & Mather Senior Art Director: Wellison D'Assuncao, Ogilvy & Mather Senior Copywriter: Scott Mortimer, Ogilvy & Mather Senior TV Producer: Gabe Hammond, ONE20   TVC Director: Tracey Rowe, Window TVC Post Production: FSM Digital Senior Creative: Andy Cook, DT Sydney




Please login with linkedin to comment

Latest News

Spotlight On Sponsors: Carsales Strikes With Another Storm-Based Team
  • Marketing

Spotlight On Sponsors: Carsales Strikes With Another Storm-Based Team

Canon is set to capture all the action of the 2024 Cliff Diving Championships. Meanwhile, Carsales has solidified its connection with storm-based teams. Lead Image: Harry Grant (Melbourne Storm) and Liz Watson (Sunshine Coast Lightening). Welcome back to B&T’s Spotlight on Sponsors series, where we break down all the major sponsorship news from inside the sporting world. […]

Commission Factory & AGL Energy Ignite Strategic Partnership To Empower Australian Energy Consumers
  • Partner Content

Commission Factory & AGL Energy Ignite Strategic Partnership To Empower Australian Energy Consumers

Affiliate and partnerships marketing platform Commission Factory has announced a strategic partnership with AGL Energy, Australia’s pioneering energy provider with a rich history spanning 185 years. This collaboration marks a significant milestone as AGL Energy embraces an advanced partnership platform for the first time, leveraging Commission Factory’s cutting-edge technology to scale and streamline its partnership […]

Partner Content

by B&T Magazine

B&T Magazine
Allied Nabs Nicola Gold From Pico International Dubai
  • Advertising

Allied Nabs Nicola Gold From Pico International Dubai

Allied Global Marketing (Allied), a full-service integrated marketing agency working with entertainment, consumer and lifestyle brands, has announced the appointment of seasoned executive Nicola Gold as business director APAC, brand experience, effective immediately. Gold assumes a pivotal role in building the Brand Experience offering as part of Allied’s strategy to develop a truly integrated full-service […]

“Be Like A Skunk At A Garden Party”: Author Patrick Radden Keefe On Investigating Pharma
  • Marketing

“Be Like A Skunk At A Garden Party”: Author Patrick Radden Keefe On Investigating Pharma

Patrick Radden Keefe (pictured), author of global bestseller, Empire of Pain, talked to B&T‘s Nancy Hromin at the Samsung Jaipur Literary Festival about reputation laundering, aggressive marketing strategies and the privilege of still being able to practice pure journalism and be paid for it. Keefe’s in-depth reporting in publications such as The New Yorker and […]