Last two standing in Myer media as Starcom departs

Last two standing in Myer media as Starcom departs
SHARE
THIS



EXCLUSIVE: Myer has confirmed to B&T that the race for its $50million-plus media account is down to the final two, with incumbent Ikon set to battle it out with PHD for the business.

Earlier this month B&T reported that Myer had whittled it luctrative media account down to just three agencies: Ikon, PHD and Starcom.

Now, the retail giant has named Ikon and PHD as the two agencies to fight it out for the account, which is expected to be finalised in the coming weeks.

Please login with linkedin to comment

Latest News