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B&T > Advertising > 'Life's too short' by Stayz
Advertising

'Life's too short' by Stayz

Staff Writers
Published on: 27th November 2013 at 11:08 AM
Staff Writers
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‘Life's too short' to like other people’s holidays, endure temper tantrums and to leave the pets at home, according to a new ad campaign by holiday rental website Stayz.

The three 15-second videos (below) spearhead the campaign and will run as pre-rolls, with display and Facebook activity part of the marketing plan.

Stayz guests director, Dave Dunstan, said: “The majority of us only get one chance a year to enjoy a big holiday so it’s important that these breaks provide guests with everything they want and need.  The idea behind our new campaign is life’s too short to have to compromise – Stayz has over 37,000 holiday homes listed throughout Australia so holidaymakers have the power to make sure their getaway ticks all the right boxes.”

http://www.youtube.com/watch?v=wdftK1tfyHE

http://www.youtube.com/watch?v=IL9umD9o22M

http://www.youtube.com/watch?v=PU66dENyoUE

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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