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Reading: Ikon and TotallyHer team up for Pandora
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B&T > Advertising > Ikon and TotallyHer team up for Pandora
Advertising

Ikon and TotallyHer team up for Pandora

Staff Writers
Published on: 10th September 2013 at 10:58 AM
Staff Writers
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Ikon Communications and TotallyHer Australia have teamed up to deliver integrated fashion content on behalf of Pandora on fashion website The Fashion Spot (TFS).

The Pandora campaign is the first major campaign to run on the newly-relaunched TFS.

The campaign focuses on the new season collection and features two main elements – an interactive flip book overlay that showcases the collection alongside corresponding outfits, and a complex overlay that lets users compile and share their Pandora wishlist. 

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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