Horizon Communication Group has nabbed two new projects, including a government anti-binge drinking campaign and work for the University of New England in NSW.
Horizon was appointed to The Australian National Preventative Health Agency’s (ANPHA) PR and digital marketing anti-binge drinking campaign.
The pitch grabbed headlines late last year after the ANPHA broke the rules and launched an open pitch for the work.
As a government department ANPHA must select an agency from a pre-established and lengthy roll call of agencies from the Communications Multi-Use List (CMUL).
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Horizon will develop and integrated campaign to launch the University of New England’s Future Campus in Western Sydney.
Liz McLauglin, managing director of Horizon, said: “For both of these campaigns we have partnered with Channel Zero to extend our expertise in digital and experiential activations to reach our target audiences. Channel Zero and Horizon have been working together on a number of joint clients over the past few years and we will be actively working together on more business development throughout the year.”
