Nimble, an Australian fin-tech start-up, has launched a national ad campaign to promote its platform that it says delivers quicker loan approvals.
The ads, developed by Clemenger BBDO Brisbane, focus on 'Unexpected Happens', the first TVC involving two pregnant guys meeting up in a baby store.
The company said the new brand campaign celebrates the idea ‘Unexpected Happens’ and offers up a solution to ‘Nimble it’.
Nimble partnered with Clems Brisbane to create a series of television and radio ads which take familiar unexpected situations like a pregnancy, car breakdown or visit to the vet and gives them an unexpected twist.
http://www.youtube.com/watch?v=P1J12FM6sW0