Bullseye rebrands and drops the .au

Bullseye rebrands and drops the .au

STW digital agency Bullseye has today announced it has rebranded complete with a new logo and core values.

Based around the notion of a Eureka moment, the new brand for the agency has been developed and driven by the staff working at the agency, a company spokesperson told B&T.

“Our new brand identity captures what we love the most; that moment of clarity when we uncover a blindingly brilliant solution. That’s the Bullseye!” says Jason Davey, one of Bullseye’s founders and managing director.

“Along with the brand mark refresh we have crystallised five core values for the business. The values capture the very essence of what is important to us as a business and are there as a guiding light to refer back to with client work and when we are making business decisions,” says Bullseye executive creative director Lyndon Hale.

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