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Reading: Branson voices support for gender diversity in business
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B&T > Media > Branson voices support for gender diversity in business
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Branson voices support for gender diversity in business

Staff Writers
Published on: 15th March 2013 at 12:30 PM
Staff Writers
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Virgin founder Richard Branson has thrown his weight behind a new book on women in leadership written by Facebook COO, Sheryl Sandberg.

The book, titled Lean In: Women, Work and the Will to Lead examines why having more women in leadership roles is good for business as well as society.

It follows a TED Talk given by Sandberg in December 2010 which exposed why the world has too few women leaders.

Branson yesterday described Sandberg’s new book, as “essential reading for anyone interested in righting the injustice of this inequality”.

“If you simply believe as I do that we need equality in the boardroom, then I recommend her new book on women in leadership,” Branson wrote on his blog. 

View Sheryl Sandberg's TED Talk below:

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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