EXCLUSIVE: Thirteen agencies will battle it out for the City of Sydney’s advertising and media account, B&T can reveal.
In early July, the Council put out a tender to find an agency to develop its online and offline advertising services for a three year term, with the option of another two years.
B&T has learned that 13 agencies remain in the running for the account, which is chiefly media work, including STW Group media agency Bohemia, M&C Saatchi, The Hallway, Blaze Advertising, The Holla agency, and Ogilvy.
The incumbent Leonard Holt Robb is still in contention, alongside Blaze Advertising, Innovation Foundry, JayGrey, JLM Marketing, Maggie Dreyer Advertising, Core Idea, and PRA Enterpraise
The successful agency will lead the City of Sydney’s campaign ads for events, programs and initiatives, plus public notice and development application ads. This will involve planning across multiple media platforms, including digital, creative and production services, plus post campaign reporting.
The Council is also close to making a decision on an agency for its creative duties for the city’s renowned New Year’s Eve celebrations. In May, B&T revealed the names of the six agencies in the running for the NYE gig.
Please login with linkedin to comment
Locked down Victorians who don’t currently have an Optus Sport subscription will have complimentary access to Optus Sport from this weekend to enjoy the UEFA Champions League tournament plus access to premium health and fitness content through the Optus Sport app. UEFA Champions League – the world’s premier continental football tournament – kicks off at […]
Torrens University Australia has launched ‘Career Crush’ via VCCP Sydney and Lash, to help match students with a career they’ll love. Career Crush is an online quiz that determines prospective students’ personal strengths, passions and aspirations to match them with the careers and courses they’re most compatible with. One of the toughest decisions young people […]
Pedestrian Group has partnered with Nine subsidiary Mi9 New Zealand to offer NZ brands the opportunity to partner with the likes of Business Insider Australia, Pedestrian.tv and Gizmodo Australia. Next month, Mi9 New Zealand will be representing Pedestrian Group in the NZ market, offering clients the opportunity to work with leading youth publications including Lifehacker […]
ViacomCBS Networks International (VCNI), a division of ViacomCBS, is launching a premium streaming service internationally, appealing to audiences of all ages. The new SVOD service will start its international roll-out early in 2021, offering exclusive premieres of all new SHOWTIME series, including Halo and American Rust. CBS All Access originals will also premiere exclusively on the new service, such […]
As part of a larger project to refine their brand with partner branding agency Re, Optus have engaged experimental creative studio FutureDeluxe to explore how the iconic ‘Yes’ brand mark behaves in a sophisticated 3D environment. FutureDeluxe have produced a series of 8x idents and a number of static key visuals which will be used […]