Arnold Furnace has once again linked up with the Wallabies for its latest pranking spot in their tongue-in-cheek rugby sponsorship campaign for Volvo.
South Africa may have secured their biggest win on Australian soil when they smashed the hosts on Saturday in Brisbane, but the Wallabies could at least boast that they were able to outsmart the Springboks just hours before the game.
In July, Arnold Furnace began its mission to take Volvo’s marketing in a new direction since winning the account from Sapient Nitro earlier in the year, when it launched a new TVC that saw the Wallabies members pranking the British & Irish Lions.
This time around in its third spot for Volvo, Nathan Sharp, Al Baxter, Tatafu Polota-Nau and Beau Robinson do their bit for Australian rugby by sending the Springboks’ coach the wrong way en route to the stadium.
Arnold Furnace ECD Tom Spicer said: “After failing to influence the result against the Lions and the All Blacks, the boys were desperate to deliver with this one, adopting a military style prep in the lead up to the game. Although it didn't translate onto the pitch, Nathan and the boys put in another stellar performance which the Springboks bought hook line and sinker. At least I think it was them.”
http://www.youtube.com/watch?v=-r8zBjxecx8
