FitSense, part of the Cover-More Group, has appointed 72andSunny as its creative partner. ‘
On the appointment, a FitSense spokesperson said: “We met the 72 team and were energised by their process and way of thinking for a modern company like ours, and are excited about what we can do together.”
Co-living startup Hmlet has also appointed 72andSunny as brand partner following a competitive pitch.
Hmlet has recently raised US$40 million via their Series B funding round to accelerate growth in Asia Pacific.
CEO and co-founder of Hmlet Yoan Kamalski said: “As Hmlet scales up quickly in the region, it’s important for us to continuously push our brand further to meet and exceed our community’s expectations, now and into the future. 72andSunny brings a fresh perspective and we’re excited to be partnering up with them.”
The 72andSunny spokesperson added: “We’ve found ambitious and modern partners in Hmlet and FitSense, and are looking forward to collaborating with them and helping them grow.”
The appointments follow a number of recent new partnerships and projects for 72andSunny including Lion, ABC and Uber, with the latest work for Google Multi-Apps and Kosciuszko Pale Ale both launching last week.