McGregor on board for LG's world-first curved TV launch

McGregor on board for LG's world-first curved TV launch

Trainspotting and Star Wars star Ewan McGregor (pictured) has been unveiled as the LG Electronics Australia’s new brand ambassador, as the electronics giant launches its new curved TV.

B&T Magazine
Posted by B&T Magazine

McGregor will be the brand ambassador for LG’s 2013 home entertainment range, which includes its world first curved OLED TV. LG is the first electronics brand to bring the next generation of TV technology to Australia.

Ewan McGregor, who made a guest appearance at the launch today, said: “I am pleased to be working alongside the company to help bring these great products to the Australian market."

LG has said the new 55-inch OLED TV, with measures only  4.3 millimeters in thickness, offers an “IMAX-like” viewing experience, claiming that the curved shape of the screen makes all points "equidistant from the viewer's eyes, eliminating the problem of screen-edge visual distortion and loss of detail."