The Networker is quite partial to a cool cider on a sunny Sunday and was excited by the news that advertising agency Leo Burnett has turned its creative talents to pressing apples.
The Australian arm of the global network of agencies has created its own cider brand – cleverly named Leo's Cider.
But there's more.
With a funky little cartoon featuring an old fat guy (supposed to be the great man himself) the agency is also inviting businesses to pitch for up to $100,000 worth of its strategic and creative advice.
Quick, little chicks. Rush for a sip of the great man's creative juices – time's running out.