Ipsos has hired experienced market research expert Hamish Munro as its new CEO for Australia.
Munro (pictured), who has over 20 years experience in market research across the Asia-Pacific region, replaces Hugh Amoyal.
Prior to joining Ipsos Munro was CEO South East Asia and managing director Singapore for research company TNS.
His specialist skills include research methodologies and brand/advertising tracking and he has significant experience in coordinating and analyzing large research projects.
Ipsos Asia-Pacific managing director David Richardson said: “Hamish has an excellent track record of addressing the underlying business issues of his clients, which will serve our clients well in the more challenging business environment we see today.”
Commenting on his new role, Hamish Munro added: “It’s exciting to be joining Ipsos at this time with the depth and quality of the talent and client partnerships to help our clients win in an ever challenging marketplace."