Digital Degustation

Digital Degustation
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App Shames You Into Fitness

While apps like RunKeeper and GymPact use dollars to motivate you to stick to your fitness regime, a new app created at last week’s Foursquare hackathon uses shame. Called GymShamer, the app holds you to your pledge by monitoring the amount of times you check in to a gym on Foursquare per week. Miss your quota and the app lets your friends know by updating your Facebook or Twitter account with humiliating posts on your behalf.

http://www.businessinsider.com/gym-shamer-shames-you-into-going-to-the-gym-2013-1

 

TV Tech That Projects Off Screen and Into The Living Room

What happens when everyone realises that 3D TV is a gimmick and screen sizes get so big that they can no longer fit in your living room? Microsoft Research have been busying themselves with this question and have developed the VERY impressive IllumiRoom – technology that projects images beyond your screen and out into your living room for an immersive gaming experience. Best understood by this video:

http://www.youtube.com/watch?v=re1EatGRV0w

 

Book a Night in a Homeless Person’s Room

Faktum Magazine (think Big Issue) have launched an innovative campaign that aims to raise awareness of the homeless in Sweden’s Gothenburg. Called Faktum Hotels, the microsite advertises ten spots where the city’s homeless sleep. People can book a night for themselves or a friend like a regular hotel and all of the proceeds go towards the Faktum Magazine.

http://www.youtube.com/watch?v=dCM1My93WLM

 

Auto News from CES 1: Ford Developer Program

At last week’s Consumer Electronics Show (CES) in Las Vegas, Ford announced the launch of the Ford Developer Program, an initiative where anyone can have access to and produce apps for their SYNC in-car entertainment system. Within 48hrs, 1,000 developers had signed up. With this move we expect to see massive advances in car-smartphone compatibility across the industry in 2013. For more, click here.

 

Auto News from CES 2: BMW In-Car 4G Wi-Fi Hotspot

Web browsing on my smartphone during car trips is painful. My 3G Vodaphone signal just isn’t up to the task. If I were in a new BMW however, I’d have the option to connect to its in-car 4G WiFi hotspot . Making use of the vehicles antenna and power supply, the router can service up to 8 mobile devices at a time. It’s also removable allowing passengers to continue their browsing in coffee shops. Find out more by clicking here.

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Women In Media Profile: Aimee Buchanan
  • Media

Women In Media Profile: Aimee Buchanan

No Women in Media series would be complete without the irrepressible Aimee Buchanan. Read all her pressibles here.

by B&T Magazine

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SBS To Broadcast All Of The World Cup Group Stage, As Optus Agrees To Reimburse Customers
  • Media

SBS To Broadcast All Of The World Cup Group Stage, As Optus Agrees To Reimburse Customers

SBS and Optus have “mutually agreed” that SBS will  broadcast the remainder of the World Cup group stage up until Friday 29 June. Optus had paid subscriber rights to many of the group stage games, yet technical faults have plagued its streaming service, infuriating viewers and forcing even the prime minister himself to intervene. SBS CEO, Michael Ebeid, said: “The FIFA World Cup is the absolute […]

by B&T Magazine

B&T Magazine
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  • Advertising
  • Media

GroupM Investment Forecast For Australia: TV On The Rise As Digital Slips

GroupM has updated its 2018 ad investment forecasts and released its initial 2019 outlook. GroupM predicts $24B in net new advertising investment this year, the best annual increment since the bounce back from the global recession in 2010 when $26B was added to investment. GroupM estimates total advertising investment will grow by 4.5 per cent this year […]

Indigenous Campaign Deemed Too Controversial By APN Media To Run
  • Advertising
  • Campaigns

Indigenous Campaign Deemed Too Controversial By APN Media To Run

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Introducing: YouTube Music Australia
  • Technology

Introducing: YouTube Music Australia

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Will PR Finally Earn Its Stripes At Cannes This Year?
  • Opinion

Will PR Finally Earn Its Stripes At Cannes This Year?

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Opinion

by B&T Magazine

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Ex-DDBer Unveils Designer Headscarves For Cancer Survivors
  • Campaigns

Ex-DDBer Unveils Designer Headscarves For Cancer Survivors

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New Advertising Platform Launches Down Under
  • Advertising

New Advertising Platform Launches Down Under

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  • Technology

PubMatic Unveils Cloud for Publishers And Tech Companies

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Women In Media Profile: Claudine Hall
  • Media

Women In Media Profile: Claudine Hall

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by B&T Magazine

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Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks
  • Campaigns

Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks

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Arq Group Activates New Branding By Hulsbosch  
  • Media

Arq Group Activates New Branding By Hulsbosch  

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Adshel Unveils ANZ Takeover Via PHD
  • Campaigns
  • Media

Adshel Unveils ANZ Takeover Via PHD

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Carat & Initiative Share The Spoils In WA Government’s $65 Million Media Business
  • Media

Carat & Initiative Share The Spoils In WA Government’s $65 Million Media Business

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A Golden Opportunity! Lucky Numbers For Sale!
  • Marketing

A Golden Opportunity! Lucky Numbers For Sale!

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Partner Content

by Customer Connect

The AppNexus Marketplace Launches Guaranteed Views
  • Technology

The AppNexus Marketplace Launches Guaranteed Views

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Women In Media Profile: Kirsty Bloore
  • Media

Women In Media Profile: Kirsty Bloore

Bereft of any Monday motivation? Let today's Women in Media profile be like low-current electric waves to the brain.

by B&T Magazine

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Dentsu Aegis Network Predicts Australian Ad Spend Growth Of 2.8%
  • Marketing

Dentsu Aegis Network Predicts Australian Ad Spend Growth Of 2.8%

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Pac Mags Appoints New Client Strategy Director For Victoria
  • Media

Pac Mags Appoints New Client Strategy Director For Victoria

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Seamless pattern of a crowd of many different people profile heads. Vector background.
  • Media

SBS Launches Diverse Communities Content Initiative

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BIG W Unveils Toy Mania Via M&C Saatchi
  • Campaigns

BIG W Unveils Toy Mania Via M&C Saatchi

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Datorama Launches AI-Supported Data Visualisation Tool ‘Data Canvas’
  • Technology

Datorama Launches AI-Supported Data Visualisation Tool ‘Data Canvas’

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