Tinder: Study Reveals What Works (And What Doesn’t) For The Lovelorn

Tinder: Study Reveals What Works (And What Doesn’t) For The Lovelorn
SHARE
THIS



Are you on the dating app Tinder but can’t manage a swipe (or a date) for love nor money? Well, a new study has revealed what you’re possibly doing wrong from being inundated with potential suitors.

The survey, by romance site RomanceGoals.com, examined the dating profiles of 600 Tinder users to reveal what profiles were getting the most right swipes. You can read the full and rather exhaustive findings here.

According to the study, the dating app now has 50 million users worldwide and gets 26 million matches a day.

tinderrr

Not a good look says new study…

And what makes the best profile image to attract a would-be suitor’s eye? Well, for women it’s not in a racy bikini or lingerie.

The study found the best image a female could post would be seated in a restaurant, showing her whole body, smiling, and wearing formal or casual clothing.

Blokes trying to attract a lady were advised to be photographed outdoors (ideally by the beach or water), focus the image on the face, smile (show lots of teeth) and wear your swimming trunks.

And the non-nos for Tinder users?

For the ladies, don’t be photographed in a car, with a group of friends, focus solely on the face, forget to smile and (the biggest surprise of all) be shot in a bikini!

For the fellas, you don’t want to be photographed in the bathroom, with a group of people, showing your full body, not smiling and wearing formal or casual clothes.

As the report noted: “Women and men were both most likely to receive a response when they were the only person in the picture and when they made sure to smile and show their teeth. Women got more right swipes and messages when in formal settings, as restaurants were the most successful photo location and formal or casual clothing were the best choices of attire. For women, a full-body photo attracted more responses, but for men, a closer focus on the face was best. At the same time, bathing suits had the highest response rates for men, as did beach or water locations.”

Latest News

NITV Announces Four Indigenous Executive Appointments
  • Media

NITV Announces Four Indigenous Executive Appointments

National Indigenous television service NITV has announced four senior Indigenous appointments who will be responsible for growing its on-air and online platforms. Rhanna Collins, a proud Palawa woman, has worked at NITV for the past four years and has been appointed as executive editor, working across the TV station’s news and current affairs digital and […]

Publicis & Qld Transport And Main Roads Department Launch #LiftLegends
  • Campaigns

Publicis & Qld Transport And Main Roads Department Launch #LiftLegends

Queensland’s Transport and Main Roads Department (TMR) and creative agency Publicis Worldwide are targeting drink-driving over the holiday season with a new road safety campaign launching this week. The campaign is encouraging people to organise a #LiftLegend to make their way home. Set to the Bette Midler classic, Wind Beneath My Wings, this is the […]

JCDecaux-Owned APN Outdoor Snags Perth Airport
  • Media

JCDecaux-Owned APN Outdoor Snags Perth Airport

APN Outdoor, now part of JCDecaux, has signed an important new agreement with Perth Airport. This rounds out its existing contract covering internal advertising in all four terminals, as well as external billboards approaching and within the Perth Airport precinct. APN Outdoor currently holds the rights to all external advertising at the Airport, along with […]

Bunnings & Esky Plus Launch Frightfully Good Summer Ad
  • Advertising
  • Campaigns

Bunnings & Esky Plus Launch Frightfully Good Summer Ad

Cooler box maker Esky together with Bunnings have launched their latest TV commercial titled ‘Prey’ with the release of the new Esky Plus. Set against a far Northern Queensland looking river backdrop, the ad features a frightfully large crocodile as it launches from the riverbed and absconds with the product. The ad, which was conceived […]

AMSRO Applauds ACCC’s Preliminary Report To Safeguard Data Privacy
  • Marketing

AMSRO Applauds ACCC’s Preliminary Report To Safeguard Data Privacy

The Association of Market and Social Research Organisations (AMSRO) today applauded the Australian Competition and Consumer Commission’s (ACCC) preliminary Digital Platforms Inquiry report and proposals to further protect the privacy of individuals across the digital landscape.

AppNexus Offers Buyers Fee-Transparent Supply-Side Platform
  • Advertising
  • Technology

AppNexus Offers Buyers Fee-Transparent Supply-Side Platform

AppNexus, a Xandr company and leader in advertising technology, has announced that agreements with many direct publishers in the AppNexus marketplace and partnerships with third-party transparency companies have facilitated one of the programmatic advertising industry’s first fee-transparent supply-side platforms (SSP), giving buyers an unprecedented level of visibility into technology fees. “Through our policies and partnerships, AppNexus […]

Aussie Adland’s Brightest Come Together To Crystal-Ball Trends In Creative & Marketing
  • Advertising
  • Marketing

Aussie Adland’s Brightest Come Together To Crystal-Ball Trends In Creative & Marketing

A new Aussie study – based on the views of some of adland’s brightest – has concluded that data and technology is bringing agency creatives and marketers far closer together. The study, titled Joining The Dots: The Future Of Creativity, was conducted by PwC and Google and included the opinions of 15 industry thought leaders […]

by B&T Magazine

B&T Magazine