There’s a fresh new snapshot of the social media landscape that is ripe for the picking and here to make sure you don’t get outdone by all those darn millennials twittering all over the place.
The introduction of universal search
Facebook has made its index of public posts searchable. Previously, conducting a search on Facebook would return results from sources you had some affiliation with. Now conducting a search on Facebook will return results from everyone who published a post containing that keyword.
With the roll out, Facebook has also made the following improvements to its search engine:
- Better suggestions: Typing in the search box will return better, more personalised results on the fly. Facebook will also highlight topics that are going on right now.
- Filter Friends/Public: When search results are returned you can toggle between results from your friends, and public posts from those you may or may not be connected to.
- Find Active Conversations: Jump right into active public conversations around links shared to Facebook.
Facebook has announced that everyone with the iOS app will have access to content published via Instant Articles.
Instagram has made significant improvements to Instagram Direct include threading messages and sending content directly from your feed as a direct message.
Instagram launched a new official account, appropriately titled @instagramforbusiness, with the express purpose of sharing business tips and case studies.
Supporting Multiple Photo Formats
You now can share photos and videos in both portrait and landscape orientation in addition to square posts.
Google maps have come to Pinterest with the integration of place pins
Location information including geo location, store hours, phone numbers will be automatically added to place Pins, similar to what you’d see in one of Google’s knowledge panels.
The number of accounts you can follow has increased from 2,000 to 5,000. However, Twitter will be monitoring and cracking down on aggressive behaviour including following and unfollowing.
To meet the demands of YouTube viewers, the company launched an ad-free subscription service on October 28th. The new experience, called YouTube Red, is said to be designed to give viewers “exactly what they want” — offering ad-free and offline viewing capabilities. Subscription will cost US$9.99 a month.