To design a website looked at by millions of designers, creative and web professionals each year is a challenge to say the least. But it’s a challenge that agency Carter Digital relished and, together with Envato, has created a new digital home for the the brand behind the popular creative marketplace at www.envato.com.
Founded in 2006, Envato has over six million community members in over 200 countries. Creative sellers have over nine million creative assets on Envato, used by everyone from corporates, to agencies, to small businesses and other start ups.
But Envato is known for its individual product marketplaces such as ‘Themeforest’ and ‘Audio Jungle’, rather than the brand itself. The new envato.com works as a platform to introduce all product offerings, but keep a core focus on the Envato story.
Particular focus was given to keeping the design simple, modern, and beautiful.
“Carter is proud to have worked with a home grown Australian company that is making such an impact on the digital industry worldwide,” Carter Digital director of accounts Ben Kushinsky said.
“Telling your own story is the hardest thing to do. You need to bring in fresh thinking to really get it right,” Envato head of design and UX Chris Thelwell added.
“It was great to have our awesome design team collaborating with the great talent in the Melbourne design community.”
Director of growth & revenue Ben Chan added, “This new site will help people better navigate their way through our awesome creative community, and help them discover everything they need for their digital project. This also signals a new period of growth and momentum for us, and you’ll be seeing many more growth initiatives from us at Envato!”