Instagram Backtracks On Algorithm Change, For Now

Instagram Backtracks On Algorithm Change, For Now

If you used Instagram over the weekend you would have noticed accounts posting “Turn On Notification” images to try and bypass Instagram’s latest algorithm change. Turns out everyone can calm down, with Instagram announcing it won’t be changing the feed right now.

ERIN MARY Doyle
Posted by ERIN MARY Doyle

Last week, the photo app announced it would switch from a chronological order of photos to an algorithm-based approach similar to Facebook’s News Feed and Twitter’s latest changes to its Timeline. Instagram took to Twitter, to try and reassure users about the changes:

Despite Instagram saying the change would roll out in the coming months, over the weekend thousands of accounts posted this:

Turn me on, if you want to ?

A photo posted by @newtonfaulkner on


Understandably people were annoyed by the changes and the ‘notifications’ posts:

#instagram #instagramupdate #postnotifications

A photo posted by @_theletterg on