The Brands That Won Twitter In June
June was chock-a-block full of big calendar moments.
From local tourism to international conferences and Reconciliation Week, brands did a stellar job of engaging with Twitter users across Australia.
Here are the top 10 brands that dominated Twitter in the month of June.
@Apple
On the day of @Apple’s annual conference, the tech giant used Twitter’s handy event reminder feature to keep fans in the loop
June 4 at 10 a.m. PDT.
Join the @Apple WWDC keynote!
Retweet and we’ll send you a reminder on event day.#WWDC18 pic.twitter.com/ewJPDGIAiU— Apple (@Apple) May 31, 2018
@HyundaiAus
Hyundai cheekily jumped on a perfectly timed billboard ad during the Portugal v Spain World Cup match to engage with football fans.
We promise we had nothing to do with this @D_DeGea ?? https://t.co/6kXy7GCBlZ
— Hyundai Australia (@HyundaiAus) June 16, 2018
@Queensland
@Queensland tempted Twitter users with some stunning pictures of Townsville.
Palm-fringed beaches, hidden bays and secluded island paradise awaits, just 20-mins from @TownsvilleAus. #thisisqueensland #townsvilleshines
— Queensland Australia (@Queensland) May 29, 2018
@VisaAU
Visa announced its partnership with one of the greatest footballers of all time – Zlatan Ibrahimovic!
You want to see what Zlatan does next. We are everywhere Z wants to be. Welcome @Ibra_official to the Visa family. Make yourself at home. #PayLikeZlatan #WorldCup Visa. Everywhere You Want To Be pic.twitter.com/XlKcfP6bGZ
— Visa Australia (@VisaAU) June 12, 2018
@WeFightForFair
@WeFightForFair spread awareness on National Reconciliation Week, encouraging Australians to learn more about local indigenous culture and history.
This National Reconciliation Week, @RecAustralia invite all Australians to learn more about Aboriginal and Torres Strait Islander cultures and histories, to share that knowledge and help us grow as a nation. #NRW2018
— Maurice Blackburn (@WeFightForFair) May 29, 2018
@realestate_au
@realestate_au shared an island with its followers – one that costs significantly less avocados on toast than a standard one-bedroom apartment in Sydney.
…that's less than a one-bedroom Sydney apartment ? #realestateaushttps://t.co/8XZgYHUagz
— realestate.com.au (@realestate_au) June 14, 2018
@Telstra
@Telstra hooked up its rock’n’roll loving customers with a pre-sale link to Bon Jovi’s Australian tour.
.@BonJovi, Rock & Roll Hall of Fame 2018 inductees are touring Australia. #TelstraThanks pre-sale starts Wednesday 20th from 11am until Sunday
— Telstra (@Telstra) June 14, 2018
@XboxAustralia
One of the world’s biggest console developers @XboxAustralia, revealed the installment to its iconic Halo franchise.
Master Chief isn't finished – Halo: Infinite is coming #HaloInfinite #E32018 pic.twitter.com/syLawAGjXZ
— Xbox Australia (@XboxAustralia) June 12, 2018
@7AFL
Richmond’s Alex Rance spoke out against racism and supported Adelaide Crows playmaker Eddie Betts in his fight to end racial intolerance.
Alex Rance sends a powerful message of support to Eddie Betts and encourages other players to speak out against racism and bigotry.
(via Alex Rance/Instagram) pic.twitter.com/0h4ZR9kRQj
— 7AFL (@7AFL) June 12, 2018
@redcrossbloodau
The @redcrossbloodau celebrated World Blood Donor Day with a thanks to blood donors for their life giving donations.
Today is World Blood Donor Day, and while we hope every day you feel good about being a blood donor, today it's especially important to take a moment and think about the lives you've saved with the simple act of donating blood. pic.twitter.com/zVhCpkLqnd
— Red Cross Blood Au (@redcrossbloodau) June 13, 2018
Please login with linkedin to comment
TwitterLatest News
Sydney Comedy Festival: Taking The City & Social Media By Storm
Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]
Global Marketers Descend For AANA’s RESET For Growth
The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]
Is Meta’s New AI Chatbot Too Left-Wing?
Meta's chatbot accused of being left-wing after being caught wearing a Che Guevara T-shirt & listening to Billy Bragg.
TV Ratings (23/04/2024): Why Did No One Tell Angela That Farmer Wants A Wife Is Set On A Farm?
As wonderful as this headline is, let's face it, we all know an 'Angela', don't we?
PubMatic Unveils New AI Partnership To Turn Social Posts Into Ads For Any Digital Channel
Here's some nifty tech for turning social posts into ads. Assuming said posts aren't one-star character assassinations.
Intuit Mailchimp Makes A Splash With Its First Australian Brand Campaign
Ever laugh along at a gag you didn't get so as not to appear dumb? Get ready for more feigning with this new work.
GumGum’s Rob Hall: Advertisers Can No Longer “Rely On Binary Descriptions” Of Consumers
If anyone's got their finger on adtech's pulse, it's Rob Hall. He also avoids using the good paper in the office printer
Mastercard Nabs Florencia Aimo From Marriott International
Marriott International's Florencia Aimo jumps from the hotel business to the exploitative credit card one.
Bastion Agency Appoints Cheuk Chiang As New ANZ CEO
Cheuk Chiang takes the reins over at Bastion Agency. But not the rains down in Africa.
Spotlight On Sponsors: Major Sponsorship Wins After A Disappointing Week In Sport
B&T continuing our deep dive into local sport sponsorships & that's despite not a single offer of a free ticket as yet.
Macca’s Marketing Director, Samantha McLeod On Big Mac Chant: “What Was Once Old Is Now Cool Again”
Macca's using the power of nostalgia in latest Big Mac campaign. Well, only for those who've ever eaten one sober.
World Premiere Of Midnight Oil: The Hardest Line To Open Sydney Film Festival 2024
Oil's biopic to open Sydney Film Festival. Here's hoping Molly Meldrum will take his pants down at the premiere.
Entries Are Now Open For The 2024 Brandies, IntelligenceBank’s Annual Brand Marketing Awards
The Brandies are, of course, a prestigious marketing gong and not the mystery tipple favoured by nannas everywhere.
The Fred Hollows Foundation Appoints Ardent For PR
Yes, we all like to have a joke at PR's expense. But sometimes it does important work, like this.
AI, eCommerce & Marketing Specialists Are In Increased Demand By Businesses, New Data From Fiverr Shows
Has your philosophy & anthropology degree left you with nothing but a huge HECS debt? Here's what you should've studied.
Perth’s First 3D Anamorphic Billboard Arrives Courtesy Of oOh!media
Do you love a buzzword? Now you can add anamorphic to the list as it relates to billboards, not a colleague's ears.
MasterChef Australia & Crown Resorts Launch Unique Dining Experience With ALUMNI
A pop-up restaurant staffed by MasterChef contestants! That's fine dining prices for first-year apprentice chef cuisine!
Amanda Laing Announces Resignation From Foxtel Group
Foxtel's chief commercial & content officer heads for the exits. Read nice things the bosses said about her right here.
The Lost Letters From Our Diggers: News Corp Unveils ANZAC Day Special
It's nice when brands respectfully acknowledge ANZAC Day.
Howatson+Company Acquires Akkomplice
Large indie acquires a slightly smaller indie. Much like a shark eating a tuna, just with less thrashing and blood.
Google Delays Third-Party Cookie Deprecation Again
In good news for the sale of picture library biscuit photos, Google continues to tease over the end of cookies.
Education A Low Priority For Aussies More Concerned With Cost Of Living Forethought Study Reveals
Study finds Aussies cutting back on education due to cost of living. Booze & Uber Eats sales remain largely unaffected.
“I’m Still The Same Person That I Was”: Rikki Stern Says “Fucc It” To Cancer Stereotypes
B&T always happy to promote the anti-cancer cause. Even brands that massively overdo it with the hot pink.
The Unapproved Climate Certification Allegedly Causing Mass Greenwashing
Are you left flummoxed in the canned tuna & free range eggs aisle? Just wait till this green certification gets up.
TV Ratings (22/04/2024): Fans Mock “Over The Top” Reaction To New MasterChef Judges
MasterChef returns for its 2024 season. B&T stands by putting peppercorns in Gravox & no one will be any the wiser.
Dentsu Restructure: Muddle, Harvey & Johnston Take Leadership Baton As Bass & Yurisich Exit
A large broom has swept through Dentsu's local ops this morning, taking with it some big names & the air con's cobwebs.
Industry Shares Trends Shaping The Industry This International Creators Day
B&T's asking adland creators to reveal their top trends. And it's not good news for your Jenny Kee cardigan collection.
Mable Extends HOYTS Sensory Screenings Partnership
Mable has extended its HOYTS sensory screening partnership. Vigorously defends its two-star Oppenheimer review.
Orphan Launches ‘They Need Our Help. We Need Yours’ For Children’s Cancer Institute
Anything to do with childhood cancers has B&T's 110% support. That said, we do ignore the red meat & alcohol warnings.
Smile Team Orthodontics & Keep Left Collaborate On Smile-Inducing Campaign
As parents would attest, given the cost of orthodontics you'd expect this campaign to be a lavish production indeed.
Opinion: How Video Calls Neglect Learning Diversity
Need an excuse to duck out of a video call this arvo? Show this to your boss.
DoubleVerify Achieves First-Of-Its-Kind Responsible AI Certification From TrustArc
DoubleVerify receives responsible AI certification. However, not its robotic vacuum that's been seen menacing the cat.
Smile For A Good Cause: The Social Media Campaign Giving Back To The Community
Are you known as the office Austin Powers? More for you teeth than shagability? Get snappy new fangs with this news.
Elon Musk Mocks Albo After ESafety Wins Court Injunction Against X
Albo's 2024 from hell continues - Rabbitohs in crisis, down in the polls and now feuding with world's richest man.
Real Estate Developer In Hot Water Over “Sexually Exploitative” OOH Campaign
Real estate agents again tops in the 'least trusted profession' polls, nudging used car salesmen & ad creatives.
Epsilon’s Shane Hanby: Post-Cookie Era Relies On “Teamwork” Between Brands, Marketers & Tech
This pro predicts more "teamwork" in a post-cookie era. Which spells bad news for the uncooperative or plain stubborn.