Aussie-first Study To Change How Advertisers Think About Video
Video advertising ain't going away anytime soon. And if you think it is, then this'll have you eating pie that's humble.
Video advertising ain't going away anytime soon. And if you think it is, then this'll have you eating pie that's humble.
Digital ad tech provider Quantcast has announced it has partnered with inventory management platform SpotX to drive forw...
There are three givens at B&T a week before Christmas - more drunkenness, loafing staff, and 2017 prediction stories.
We lie about our weight, alcohol and chocolate consumption all the time, so this comes with a smidgen of 'glass houses'.
Report says Aussies "twice as likely to cry during an ad". We confess we ball everytime we see a kitten or Gerry Harvey.
Confused about the future of journalism? Then this will be like a black hole, made of mud, written in code by a Swahili.
Are you in the fraudulent ad business? Well, it's not only very naughty it doesn't appear to be working anyway.
Those pesky Ys are muting ads and installing ad blockers apparently. Why do they make us all suffer, we ask?
Do you see video advertising as an unquenchable cash cow? Well, you need to heed this fellow's dissuasions.
AppNexus, the world's leading independent ad tech company, today announced the development of new technology that cuts l...
Turns out size doesn’t matter. At least when it comes to video, according to a new study. In this posting from The...
More video campaigns are utilising traded, upfront media than ever before, as the video market shifts toward universal m...
Delivers faster time-to-live, mobile publishing, custom analytics, and industry-leading playback to enable broadcasters,...
Twitter will only charge advertisers if their videos are 100 per cent seen. The caveat? But only for three seconds.
Instagram is yet another option for brands but experts warn you could end up irritating more than you do advertising.
These brands show exactly why personality driven videos breeds innovation.
Video & mobile advertising will see explosive growth in the next five years according to research from Magna Global.
Music streaming service Guvera has ditched video and banner ads in favour of branded playlists and channels.