To Pay For Social Media Advertising Or Not? When, Why, Why Not & How!
In what could only be called a delicious irony, here's a free article on the merits of paid social media advertising.
Opinion
The Fight For Visibility & How To Win It
Here's top tips on winning the fight for visibility. So, it's not appropriate for undercover police or army snipers.
Opinion
Video Power: Giving Social Media What It Wants
Nicola Moras (main photo) is an online visibility expert and author of Visible, a guide for business owners on how to ge...
Opinion
If You Want To Be Iconic You Can’t Play It Safe
This columnist urges against being a boring, acquiescent herd-follower. As in business, not like actual herds.
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Seven Social Media Fails Businesses Need To Avoid
Here are seven social media fails you probably want to avoid. And B&T can pretty much tick the seven boxes here.
Opinion
Why Your Social Media ‘Likes’ Don’t Really Matter
This social media expert argues that "likes" don't really matter. Which is definitely good news for B&T's social media.
Opinion
The Five Phases Of Building Online Relationships
Here's an opinion piece on online relationships. And by that we assume brands, not trying to get a root on Tinder.
Opinion
Why Being You On Social Media Is Now More Profitable Than Ever
If there was ever proof that any fool can make a buck out of social media then it would be that unsavoury Jenner clan.
Opinion